It's now easier for dealers to access and participate in live, auctioneer-led Manheim sales from anywhere, says the auction giant. That's because the Cox Automotive company has launched an enhanced Simulcast experience for its dealer customers on its mobile app. 

Dealers continue to turn more and more to digital platforms for their wholesale buying needs. And now, via the Manheim app, they have access to a more streamlined way of accessing live, auctioneer-led sales, have more information at their fingertips and are privy to a better experience with live video streams, the company said. 

According to Manheim, these improvements are part of a "larger drive" at Manheim to create a more connected experience across its physical and digital platforms. The timing may be ideal, as nearly 80% of purchases are going to digital wholesale buyers, the press release announcing the enhancements stated. 

"Even with in-person access to our auction locations, more dealers than ever are continuing to choose digital wholesale," Manheim Digital senior vice president  Zach Hallowell said in a news release. "These mobile Simulcast enhancements give dealers easy access to the information they need, so they can spend more time bidding and buying — no matter where they’re located."

Earlier this year, Manheim launched its new mobile app, and the new key features of the enhanced simulcast experience include: 

• Live video feed of the auction lane, providing clients the same, great Simulcast experience on mobile that they get on Manheim.com

• Two ways to quickly enter sales: through the Simulcast icon in the Quick Launch menu or via Favorite Locations

• Ability to see Future Sales by location with lane alerts and number of vehicles in each sale

Since its launch in March, the Manheim mobile app has been downloaded more than 75,000 times.