NBB has added reinforcements to its staff as it gets set to extend its reach beyond dealerships.

The automotive M&A advisory firm said it has hired Giorgio Andonian and Cole Strandberg as managing directors of its auto services practice, allowing the company to expand its capabilities into automotive services sub-sectors such as collision repair, auto repair/mechanical, tire and quick lube.

NBB, which has previously been focused on the franchised dealership space, said the additions mark the launch of “a significant strategic expansion.”

Andonian and Strandberg, both of whom are coming from FOCUS Investment Banking’s automotive aftermarket group, offer “complementary expertise” that meshes with operations and M&A advisory services, NBB said, positioning the company to provide advice to a new client base in the broader automotive services category.

NBB cited data from the Auto Care Association’s 2026 Factbook showing the U.S. automotive aftermarket reached $414 billion in 2024 and is projected to surpass $664 billion by 2028.

“Giorgio and Cole are exactly the type of professionals we’ve been targeting as we broaden NBB’s platform,” CEO Zach Kuzemka said. “They’re seasoned advisors who combine real operational credibility with deep transaction expertise in their sectors.

“Their arrival reflects our continued commitment to assembling a team that can deliver exceptional advice across every corner of the automotive industry, not just the dealership space. This expansion is a natural extension of our growth strategy and reinforces the kind of differentiated, people-first advisory practice we’re building alongside our parent company, Accrual Equity Partners.”

Andonian has more than 15 years of operational and investment banking experience in the automotive aftermarket, beginning his career at his family’s business, Discount Tire Centers of Southern California. He later became vice president of a regional tire chain before joining FOCUS.

“NBB has built an unmatched reputation advising clients through complex transactions in the automotive space,” Andonian said, “and I’m excited to bring that same level of expertise and commitment to the services sector. The opportunity to help business owners navigate their most important transactions, backed by the resources and network of NBB, is a tremendous one.”

Strandberg’s resume includes nearly a decade in banking and operations in the automotive, transportation and distribution sectors, with stints as director of business development for Autotality (formerly Filterworks USA) and various roles with Noble Capital Markets, as well as FOCUS.

“The automotive services market is consolidating rapidly,” he said, “and business owners deserve an advisor with both the transactional depth and the industry knowledge to guide them through it. Joining NBB gives us an incredible platform to do exactly that, and I’m looking forward to bringing our clients the same level of advisory excellence that NBB is known for in the dealership world.”