Next Ron Smith Lifetime Achievement Award recipient: Kyle Birch of GM Financial
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For the first time since 2022, Auto Remarketing and Cherokee Media Group are giving their Ron Smith Lifetime Achievement Award; an honor reserved especially for executives who have made one of the most significant impacts on the used-car industry.
During Used Car Week, which starts on Monday in San Diego, the Lifetime Achievement Award will be given to Kyle Birch, who is winding down his professional career as North American president of GM Financial.
Earlier this fall, Birch reflected on this career for this episode of the Auto Remarketing Podcast, discussing leadership and what it means when someone likely just acquired a vehicle.