VENICE, Calif. -

SureSale Certified has made its debut in Phoenix, Mota Motors revealed earlier this week, and officials contend that it gives dealers in the area even more options in terms of offering certified pre-owned vehicles.

As detailed by Auto Remarketing last month, SureSale Certified is a new third-party CPO program from Mota Motors that offers eligibility limits that go up to 15 years and 150,000 miles.

“SureSale is a real breakthrough for dealers in the Phoenix area because now they can provide consumers who are shopping for vehicles in a wide variety of price levels, ages, makes and models, with a powerful certification program they can really trust," said Jeffrey Schwartz, who is the president and chief executive officer of Mota Motors.

Explaining more on how it can benefit Phoenix-area dealers, officials said for stores without OEM CPO programs, they can use SureSale to help their used inventory stand out from what other dealers are offering.

And then for franchised dealers who already have an OEM CPO offering, SureSale basically acts as a complementary program.

"We are pleased to be bringing SureSale to Phoenix to help area dealers sell more confidently and local used-car buyers purchase with greater peace of mind," Schwartz added.

To read Auto Remarketing’s report on SureSale’s launch from December, visit here.