BROOMFIELD, Colo. -

Ford Motor Co. Emerging Market Services (EMS) announced Tuesday it has selected Oxlo Systems Inc. to optimize and expand its warranty data feeds.

Oxlo Systems — the owner and operator of ODIN, the Open Dealer Integration Network for the automotive industry — was selected by Ford for its SAAS software that will be utilized to enable timely registration of extended warranty service plans that have been sold by auto dealers across the globe.

The project is a collaboration between Ford IT and Oxlo Systems, and the companies explained the partnership leverages Oxlo’s software to optimize an existing integrated data feed and helps position Ford to expand Emerging Market Services to countries that are not currently able to register the plans.

The SAAS software solution — Oxlo’s Open Dealer Integration Network — accepts third-party warranty data feeds and performs pre-processing and data transformation prior to submission to Ford.

“The optimized business process includes warranty status responses provided by Ford and converted by ODIN,” company management explained.

"We are pleased to continue to expand our SAAS software information technology relationship with the Ford Emerging Market Services team.  Our collaborative solutions rapidly deliver forward thinking dealer data integration solutions.  We are confident that this next solution will continue to demonstrate the value of our growing Dealer Integration Network," said Gene Brothers, chief executive officer of Oxlo Systems.

Furthermore, the Ford EMS support team will be using Oxlo’s ODIN for Ford EMS, which is a secure online Web portal connected to the Oxlo Open Dealer Integration Network. Through this, users can view data feeds, registration process status and manage registration exceptions. 

The companies assert the combination of these SAAS software solutions provide a complete integrated and managed data feed solution for Ford Emerging Market Services.

"The integration of the network with the ODIN for Ford EMS user portal is yet one more instance where Ford IT has rapidly leveraged Oxlo's existing saas software solutions to optimize business processes in support of the Dealer channel," Brothers concluded.