Who to Watch: Cars Commerce innovation chief on solving brick-and-mortar challenges through digital tools

Dining at a restaurant. Attending a concert. Going to school. Storing your furniture and other belongings.

Buying a car.

These are activities that have traditionally been, and still largely are, done in person.

But digitization has improved some of the processes around these events, leading to more enjoyable, or at least easier, experiences.

That improvement-by-digitization has been a common thread in the career of Matthew Crawford, who has been chief product and innovation officer at Cars Commerce since January 2022 ...