BoostUp.com — a free social savings website that can help consumers raise money toward a major purchase like a vehicle — recently formed a new partnership with Penske Automotive Group.  Officials highlighted select Penske dealerships will now provide a discount — what the site calls a BOOST — of up to $500 to all BoostUp.com […] [Read More]

Two Asian automakers ranked highest based on consumer-written dealership reviews, according to the Consumer Rating Index (CRI) for Auto Manufacturers released by DealerRater. Topping the list among luxury brand was Lexus, while Hyundai headlined the list for mass market manufacturers. Along with overall rankings, the CRI ranked automotive manufacturers within the “Luxury” and “Mass Market” […] [Read More]

ALG vice president of editorial Eric Lyman spent the early portion of the New York International Auto Show considering residual values of the new 2015 models nearly a dozen different brands highlighted to open the Big Apple event. Lyman based his analysis on the residual value of the most current model now in store showrooms […] [Read More]

More than a third of used-car buyers said in a recent survey by DMEautomotive that they visited just one dealership before purchasing their respective cars. Meanwhile, 20 percent of used buyers stopped by two stores, 19 percent visited three and 5 percent didn’t visit any store, according to the study results released Tuesday. Seven percent […] [Read More]

When it comes to buying expensive commodities like cars, the “dissonance” factor is incredibly high. After all, it is a costly purchase, and nobody wants to go wrong when closing the deal. According to the recent 2014 US Women Car Buying Report, women are becoming the most powerful and largest segment of car buyers, presenting a […] [Read More]

As MBSi Capital rolled out enhanced availability of its mobile application, the company also decided to supplement the reward program offered by Primeritus Financial Services. Launched earlier this year, Primeritus’ quarterly reward program will honor its top-performing agency partners in regard to their peers based on both compliance and success. Every quarter, the Primeritus program […] [Read More]

In light of the Dodge brand’s “Double-Up” program announced Monday, Kelley Blue Book shared some analysis from Eric Ibara, its director of residual value consulting, about what sort of impact this move could have both in terms of marketing as well as future auction volumes and values. First, the basics of the offer. Chrysler Group […] [Read More]

Men and women shop for products differently, and one of the key differences is the question of environmental impact.  Women have historically been the early adopters of all things green, so it's important to understand how “green” marketing can improve your reach with women consumers.  With Earth Day this month, let's talk a little bit […] [Read More]

Equifax recently considered the difficult online advertising challenges faced by automakers, ad agencies, finance companies and dealers and how they can vary greatly by region. Analysts dissected trends from three major markets — Atlanta, Detroit and Seattle — in association with leasing potential. Equifax found that these three markets demonstrate how complex it is to […] [Read More]

Reputation and desirability are among the factors examined by Kelley Blue Book editors in compiling their list of the 10 Best Used Cars Under $8,000. Topping the list, and claiming three of the top 10 spots, is Honda. The automaker ranks first with its 2007 Civic, takes third with the 2005 Accord, and seventh with […] [Read More]