PureCars announced the launch last month of a multi-channel attribution platform for car dealers known as Signal Pro. The cloud-based platform is designed to give dealers insight on how digital media impacts shopper behaviors and car sales. It can provide auto-specific attribution modeling, sales data and inventory data. The Signal Pro tool aims to identify the […] [Read More]

Carvana has entered its 83rd market, and it’s one that arguably is as ripe for ecommerce ventures as any. The online car retailer said Tuesday it has expanded into the San Francisco and San Jose, Calif., markets, giving Carvana a presence in the Bay Area and Silicon Valley.   This move marks Carvana’s seventh market […] [Read More]

AutoNation is the lead investor in an $146 million funding round for online car retailer Vroom, which officially announced the Series G round Tuesday. T. Rowe Price, L Catterton, General Catalyst Partners, Fraser McCombs Capital and individual investors were also among those contributing to the round, Vroom said in Tuesday’s announcement. The funds are slated […] [Read More]

While much of the country currently is gripped by a wintry-like chill, CDK Global is collaborating with J.D. Power’s NADAguides to help dealers turn units especially for times when sunshine and warm temperatures return. On Monday, CDK Global announced the integration of the division of J.D. Power and its NADAguides vehicle pricing data and information […] [Read More]

Dealer Specialties is rolling out a tool aimed at going beyond traditional vehicle history report information such as accidents; looking to provide dealers and consumers with details that can make the difference between that used vehicle rolling over the curb or being passed over for another model — at another store. The division of Dominion […] [Read More]

TrueCar has purchased Boston-based DealerScience in a move that gives the company’s dealer customers a path to digital retail. DealerScience, a digital retail software tool provider, will be a subsidiary of TrueCar and maintain its leadership team and Boston headquarters. Dealer customers can look forward to “improvements that enable them to expedite vehicle desking, calculate accurate […] [Read More]

TrueCar had plans to launch a national marketing campaign for its TrueCar Trade product in early 2019. That all changed. After receiving positive feedback in the test markets for the campaign (Seattle, Phoenix and Chicago), TrueCar decided to launch the national campaign in November. Last month, Auto Remarketing caught up with TrueCar chief executive Chip […] [Read More]

Buy a vehicle from CarMax online and have it delivered to your house. Buy the car at a CarMax store. Or do a little bit of both; complete some car-buying steps at home, some at the store. That’s the approach used-car retailer is offering through its new “omni-channel experience” that was announced Tuesday. The initial […] [Read More]

After two years of working with dealers there, Autotrader has officially launched in Australia. Parent company Cox Automotive made the announcement Tuesday. “We’re thrilled to be launching this innovative automotive platform in Australia. Buying a car is a big decision that can come with a lot of risk. Autotrader’s goal is to reduce this risk […] [Read More]

The timing might be right for virtual reality and cars. Over the last three years, the team at EVOX Images and its sister company RelayCars have been working on their line of virtual reality products for automotive, an industry that could be ripe for such technology. With social media players like Facebook and Google as […] [Read More]