Online pre-qualified monthly payment marketing technology DriveItNow finalized a partnership on Tuesday with Purple Cloud, a provider of retarget marketing for dealers. Executives explained that Purple Cloud technology will reinforce DriveItNow’s monthly payment shopping process by driving shoppers who abandon the dealer website back to complete the buying process. DriveItNow’s patent pending technology can display real […] [Read More]

CDK Global announced Friday that it is enhancing its Third-Party Access (3PA) Program with expanded participation from Cox Automotive’s variety of solutions. According to CDK, the aim of the agreement is to allow dealers the ability to more easily access their vital data and to ensure reliable and secure management of that data. "At CDK, we […] [Read More]

When you’re driving down the road, how many of the cars in motion around you are being physically driven by fellow humans? More often than not, all of them. Thinking of an answer to this question, today, may seem quite silly. By the time our millennial readers are old and gray, however, it won’t be. It’s well known […] [Read More]

LotLinx announced the appointment of a new vice president of business analytics on Thursday. Bringing a wealth of Google Analytics knowledge to the position is David Salinas, who the company says will help better serve LotLinx’ dealer clients by providing transparency and insight into their data. "We have strengthened our team powerfully by bringing David […] [Read More]

Strategic Marketing Services has been working hard over the last nine months to ensure optimum data security for its dealer clients.  The marketing firm announced today they have completed the certification process in the Reynolds Certified Interface (RCI) program from Reynolds and Reynolds. The company explained that the RCI Program provides for a secure and […] [Read More]

The supply of certified pre-owned inventory for General Motors dealers is not going to be impacted by the automaker’s Factory Pre-Owned Collection program, the manager of that program told Auto Remarketing on Wednesday afternoon. “A lot of those (CPO units) come from trade-ins, so they still have that channel,” GM’s Tom Kinney said. “And then, […] [Read More]

With a new online program set to launch next month called the Factory Pre-Owned Collection, General Motors through its dealers will sell low-mileage GM lease, daily rental and company-owned vehicles, GM chairman and chief executive office Mary Barra announced today.  “We know that many of our customers who are shopping for a used car want to complete […] [Read More]

It was announced in early December that three new automotive domain extensions were about to hit the market. That day has come, and Cars Registry announced .Car, .Cars and .Auto are now available to the general public. The early access period for the domains kicked off Tuesday morning, and it will run through Jan. 20. This […] [Read More]

In this video interview at Used Car Week in mid-November, Auto Remarketing talks with Black Book’s Jared Kalfus about how his company has partnered with companies that are on the cutting-edge of online strategy in the car business, including dealer groups. Kalfus, who is senior vice president of sales at Black Book, talks about the […] [Read More]

NADA Used Car Guide today announced the launch of NADA Values Online. The NADA Values Online product, formerly known as NADA online, offers additional features and as well as new pricing guidance. "The replacement of NADA Online with the NADA Values Online product means our business-to-business customers will have powerful new features that make the […] [Read More]