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Technology
ADESA Simplifies DealerBlock Fee Structure
Wednesday, Oct. 1, 2014, 07:40 PM
Auto Remarketing Staff
KAR Auction Services’ business unit ADESA announced this week the new fee structure for open sales on DealerBlock. Those using the company’s 24/7 online marketplace for bid-now events or buy-now inventory should expect to find the fees, in effect for the fourth quarter, to be simpler to calculate and, in some cases, lower. Stephane St-Hilaire, […] [Read More]
3 Experts Share Keys to Digital Success
Tuesday, Sep. 30, 2014, 04:53 PM
Joe Overby, Editor
As Sean Stapleton puts it, there have never been more channels available to consumers and sellers in the car-shopping process than there are right now. What’s more, the amount of data — as well as the importance of accuracy and the transparency of that data — is sky high. Although upwards of 90-plus percent of […] [Read More]
Cell My Ride Offers After-Hours Sale Options
Wednesday, Sep. 24, 2014, 06:49 PM
Auto Remarketing Staff
A new Web application is available for dealers finding they've missed sales opportunities by passing over potential customers while they’re on the lot due to too much foot traffic or visiting after hours. Cell My Ride, a lead generating tool, can be incorporated as a window decal on vehicles that customers can either scan with […] [Read More]
Haystak & vAuto Partner for Search Marketing
Tuesday, Sep. 23, 2014, 02:11 PM
Auto Remarketing Staff
Haystak Digital Marketing announced this week its partnership with vAuto to integrate their search marketing campaigns for shared users. The combination of vAuto’s pricing data along with Haystak’s inventory tool links pay-per-click ads to the attributes and retailing objectives for specific used vehicles. Duncan Scarry, the founder of Haystak, commented on the integration of the […] [Read More]
AutoLoop Reveals New Tool To Manage Online Leads
Tuesday, Sep. 23, 2014, 01:59 PM
Auto Remarketing Staff
It’s hard to keep track of all online sales leads — and it is especially hard to discern which shoppers are ready to buy. AutoLoop has launched a new tool it says alerts sales personnel when ready-to-buy prospects are generated from dealership Web traffic, in real-time. The company’s Essentials product now includes what it’s calling Instant Online Leads. “As […] [Read More]
BSCAmerica Mobile App Set to Launch
Monday, Sep. 22, 2014, 07:57 PM
Auto Remarketing Staff
Customers interested in the Bel Air Auto Auction and the Tallahassee Auto Auction will have a new auction tool available next month. BSCAmerica, the parent company of the two auctions, has announced the forthcoming launch of its mobile app, which will allow dealers to view auction information, perform searches and make bids to purchase vehicles […] [Read More]
Getting Social with CPO Forum & Used Car Week
Wednesday, Sep. 17, 2014, 05:49 PM
Auto Remarketing Staff
A few months ago, Used Car Week began rolling out its social media plan, including the introduction of our official conference hashtags. And if you read this post on Used Car Week’s “Behind the Scenes” blog summarizing that plan, you may still be recovering from laughter fits, courtesy of this Jimmy Fallon clip. (So are we, by the […] [Read More]
Gubagoo’s TalkSmart Aims to Generate Leads
Tuesday, Sep. 16, 2014, 04:21 PM
Auto Remarketing Staff
Gubagoo has announced its new phone-lead generating platform. Integrated into the company’s communications platforms, TalkSmart uses the customer’s communications from dealership websites to give them a call if they wish to speak to a live person. The Gubagoo agents — available at all hours of the day — can speak with customers, if they choose to speak […] [Read More]
String Automotive Integrates Experian Market Data into Platform
Tuesday, Sep. 16, 2014, 04:11 PM
Auto Remarketing Staff
Dealership intelligence platform provider String Automotive highlighted that the latest enhancement to its dealer positioning system (DPS) now integrates rich demographic and psychographic information drawn from Experian Automotive’s Auto Market DNA database. String Automotive explained the dealer positioning system now can empower dealers to get a full picture of what is happening in their market […] [Read More]
Autobytel Explores Digital, Mobile In 3rd Dealer Insight Training Series
Monday, Sep. 15, 2014, 08:03 PM
Auto Remarketing Staff
Autobytel took to the digital world in the third installment of its Autobytel Dealer Insight Series launched this past week, providing the latest in a quarterly training program designed to help dealers improve the car buying experience and increase sales. The third installment will focus on the key drivers behind car purchases among online consumers, […] [Read More]
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