OPENLANE to Offer Dealer Discounts, Presentation at NADA Conference
REDWOOD CITY, Calif. — At the National Automobile Dealer Association Conference & Expo coming up later this month in Orlando, Fla., attending dealers will be offered a slew of exclusive incentives from OPENLANE, which also announced that one of its vice presidents will be presenting a seminar on online auctions during the event.
Specifically, the company is giving new, unregistered OPENLANE dealers $50 gift cards when they visit OPENLANE'S booth to register and check out a demonstration of the company's online auction.
Also, OPENLANE is waiving the first three sales success fees (worth total of $375) for dealers who register and watch the demo. They must be used by Feb. 28, and dealerships must be new OPENLANE sellers.
Additionally, dealers will be given one free buy fee (worth up to $250) on the first repossessed unit bought on the company's site when they stop by and view the demo on how to access these units. Again, they must use this incentive by Feb. 28.
Finally, OPENLANE is providing those dealers who view the demo with a $100 discount off the first CarsArrive transport order on OPENLANE Open Auction.
Continuing on, OPENLANE noted that Andrew Iorgulescu, vice president of business and dealers development, is presenting the "Turning Adversity into Opportunity — Using Online Auctions to Boost Sales and Increase Efficiency, in any Economy" session.
The presentation is designed to provide dealers with advice on how best to begin using online auctions. It also shows dealers how utilizing auctions can improve their overall efficiency.
It will be offered:
—Feb. 12 at 3:15 p.m. (EST) in Room 306A&B
—Feb. 14 at 3:30 p.m. in Room 204B
—Feb. 15 at 10:30 a.m. in Room 204B