CAR-Research XRM Recruits Industry Vet as Sales VP

CAR-Research XRM named a new vice president of sales, the company announced this week.
Responsible for all sales and marketing functions of the company and reporting directly to CAR-Research president and chief operating officer Patrick Kelly is Jeff Loos.
Loos, who will be based out of Kansas City, Mo., brings extensive experience at several top retail automotive vendors. These include his previous role as executive vice president of sales at VinSolutions.
Loos also worked in national sales with AutoUSA and AutoTrader.com, and most recently served as chief sales officer at Service Dynamics. He is also a Dale Carnegie graduate assistant and Quincy University alumni with a bachelor’s degree in political science.
CAR-Research officials said Loos will provide the company with new marketing and advertising strategies to enhance and modernize its CRM and dealer marketing system.
“We are tremendously excited about Jeff’s plans for our sales and marketing,” said Kelly. “Jeff was my No. 1 choice for this job long before he came on board. He is a proven industry leader and brings extensive knowledge and contacts to our sales team.
“He will be an integral part of our company and our growth across the nation as we continue to develop one of the most comprehensive and innovative CRMs for auto dealers on the market,” Kelly said. “He will also help increase sales of our innovative products such as our new service Showroom WatchDog.”
Loos also commented on his new role.
“CAR-Research XRM has a unique value proposition for dealers and I am excited to be part of this dynamic company,” he said. “Going forward we will maintain growth at a steady level while we continue to focus on CAR-Research’s customer service.
“Innovation is all about listening to our customers,” Loos said. “As our dealers are in the trenches, we will rely on their feedback to ensure that we continue to deliver a best-in-class full service and sales CRM and create new and exciting products for our dealers. I am passionate about being part of this innovative company and look forward to helping it continue to grow nationwide.”
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