Dealers and buyers that use AuctionEar — a mobile app developed by Xcira, which adds audio and video to the company’s mobile bidding platform — can now use the tool on their smartphones and mobile devices.

The app is now available for both IOS and Android devices.

The tool first launched in August, and the free app is now available at both the iTunes Store for iPhone and iPad users, and at Google Play for Android devices.

“AuctionEar allows remote bidders to experience the excitement of the auction floor by maximizing the efficiency of audio and video delivery,” explains Nancy Rabenold, chief executive officer and founder of Xcira.

After users download the app, they can access the online bidding platform for auction sites using the company’s OnLine Ringman technology.

“The system automatically detects that the device is enabled with AuctionEar and directs the user to a mobile interface that is audio/video enabled,” company management explained.

AuctionEar touts separate audio and video controls, as well.

The app also allows users to view vehicle run lists and switch between different auction lanes.

“We recorded more than 100,000 bidders using our mobile OnLine Ringman offerings in the past 30 days alone, representing approximately about 28 percent of our users, a clear indication that online auction attendance continues to increase,” says Rabenold.  “AuctionEar is an indispensable tool in making that online experience even more effective.”