DealerOn is expanding its digital marketing capabilities by adding a company. The provider of dealership websites and sales and marketing enablement technology has acquired Sincro, a provider of auto dealership marketing technology, from Ansira. Financial terms of the transaction were not disclosed. DealerOn said integrating Sincro’s technology offerings into its existing products and services allows […] [Read More]

BMW, Ford, Honda, Lexus, Mercedes-Benz, Porsche, Subaru and Toyota. Those eight nameplates all gained high honors, according to the J.D. Power 2024 U.S. Automotive Brand Loyalty Study released on Wednesday. J.D. Power said Porsche ranked highest among premium brand car owners for a third consecutive year, with a 57.5% loyalty rate. Mercedes-Benz (49.0%) came in […] [Read More]

Dealerships having loaner vehicles connected with their service departments isn’t new since they have been valuable to boost customer retention and satisfaction. But potential risk when offering these loaners has grown significantly in recent times. Steve Levine, an owner and chief legal and compliance officer of Ignite Consulting Partners, explained what’s been happening in this […] [Read More]

Work Truck Solutions is working well with others. The technology platform serving the commercial vehicle industry announced two partnerships this month, teaming with dealership training and marketing services provider Maritz and supply chain risk management provider Veriforce. This week, the company entered into a strategic partnership with Maritz to create a comprehensive Commercial Website and […] [Read More]

Urban Science aims to give automotive advertisers a way to zero in on their target audiences. The automotive consultancy and technology firm announced the launch of its enhanced In-Market Audiences, designed to help marketers target and engage customers and prospects through the company’s updated-daily first-party industry sales data combined with household demographics and machine learning […] [Read More]

Walser Automotive Group’s commitment to addressing the nation’s shortage of skilled automotive technicians reached a tangible milestone last week. The dealership group joined WSU Tech – Wichita State University’s Campus of Applied Sciences and Technology – in unveiling the Walser Automotive Service Lab, part of a $3 million renovation to WSU Tech’s automotive service facility […] [Read More]

Car Pros Cares — the charitable arm of the Car Pros Automotive Group — hosted back-to-school supply drives last month at Car Pros’ nine retail locations, collecting hundreds of backpacks and nearly 9,000 school supply items for students in the communities they serve. The school supplies — including binders, rulers, calculators, pens, markers, water bottles […] [Read More]