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Retail
Mitsubishi Aims to Re-engage Service Customers Through New Marketing Program
Tuesday, Nov. 15, 2011, 06:58 AM
Auto Remarketing Staff
In an environment where used inventory is tight and wholesale prices are high, it is even more important than usual for dealers to stay in touch with their current customers and foster brand loyalty, as these customers are often a vital source of used supply. Mitsubishi is helping its dealers do just this by launching […] [Read More]
Dealer Group Donates Nearly $52K for Breast Cancer Awareness
Tuesday, Nov. 15, 2011, 06:54 AM
Auto Remarketing Staff
On Monday, Smail Auto Group highlighted the results of the “Smail Auto Group Cares” campaign in support of National Breast Cancer Awareness Month. The dealership group raised $51,170 through the campaign that included covering each of its eight showrooms in more than 5,000 square feet of pink vinyl, as well as raising funds for two […] [Read More]
Time Dealer Finalists & Ally Financial Dealer Hub Unveiled Today
Monday, Nov. 14, 2011, 09:00 AM
Auto Remarketing Staff
Along with learning the names of the finalists vying for the 2012 Time Dealer of the Year honor, Auto Remarketing discovered Ally Financial is unveiling a digital hub today to honor dealer achievements throughout the country. Recognizing that dealers serve as the backbone of its auto financial business, Ally, the exclusive sponsor of the Time […] [Read More]
Google Dealer Jumpstart Team Selects NCM for its Dealer 20 Group Presentation
Monday, Nov. 14, 2011, 08:58 AM
Auto Remarketing Staff
NCM Associates revealed late last week members of its Hyundai Profit Council Dealer 20 Group will receive the first presentation of the Google Dealer Jumpstart Program. NCM highlighted the search engine giant will provide attending dealers and managers insights into the online dealer landscape and give a strategic overview of online best practices, along with […] [Read More]
Service Contracts Launched for Active and Former US Military Members
Monday, Nov. 14, 2011, 08:56 AM
Auto Remarketing Staff
Timely revealed late last week, the Vets-Cars Group — a veteran-owned business which works to match members of the U.S. military community in the market for a new vehicle with pre-approved dealers — launched its Vets-Shield Vehicle Service Contract Program. These protection plans — developed by veterans for veterans — are offered for auto, powersport, […] [Read More]
Chevrolet Rolls out Online Campaign to Push Sonic to Millennials
Monday, Nov. 14, 2011, 08:54 AM
Auto Remarketing Staff
Chevrolet is launching a new campaign in partnership with Klout, a company that measures a user’s online influence, to promote the 2012 Sonic among a targeted group of consumers. Building on the success of a Klout campaign with the Chevy Volt in Chicago, Chevy explained it is again partnering with Klout — this time to […] [Read More]
AutoCanada Gains Two VW Dealerships
Friday, Nov. 11, 2011, 04:23 PM
Auto Remarketing Staff
AutoCanada revealed Thursday that it has added two Volkswagen stores in British Columbia to its dealer network. The company is purchasing two stores formerly under the Valley Autohouse name in Abbotsford and Chilliwack. These dealerships will now go by the names Abbotsford Volkswagen and Chilliwack Volkswagen. The stores went into receivership on Oct. 27 and operations were […] [Read More]
DesRosiers: Strongest SAAR Since May, but Canadian Market Still Slow
Friday, Nov. 11, 2011, 04:15 PM
Auto Remarketing Editor Joe Overby
The Canadian car market showed modest improvement in October, but things were still rather sluggish in light of low consumer confidence, which sparked from negative news around the globe, according to DesRosiers Automotive Consultants. Overall, there were 125,680 new vehicles sold in Canada last month, a 2.1-percent hike. Through October, year-to-date sales are up 1.5 […] [Read More]
CPO Sales Dip, But Stay Ahead of 2010 Pace
Friday, Nov. 11, 2011, 06:59 AM
Auto Remarketing Editor Joe Overby
Monthly certified pre-owned sales fell on a year-over-year basis for the first time since July, but the current sales pace remains well above year-ago levels. The market again saw multiple brands reach best-ever certified sales. Overall — according to statistics from Autodata Corp. — there were 139,532 CPO sales in October, down 1.4 percent year-over-year. […] [Read More]
Volvo Gains New Pre-Owned Manager
Friday, Nov. 11, 2011, 06:58 AM
Auto Remarketing Editor Joe Overby
Auto Remarketing recently learned that Volvo Cars North America has a pre-owned car line manager to replace Diana Lidgett, who is moving over to Volvo’s Southern region to serve as its distribution manager, effective Dec. 1. Taking on the pre-owned position is Steve Golow, who has been with the company since 1995, most recently serving […] [Read More]
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