Retail
Ford announces more than $400k for ‘Driving Dreams’ scholarships
Friday, Jan. 29, 2016, 07:59 PM
Auto Remarketing Staff
North Texas Ford dealers and the Ford Motor Company Fund late last week handed out more than $400,000 in Ford Driving Dreams scholarships for seniors in high schools across north Texas. These funds will go to students interested in pursuing education in science, technology, engineering and math. The scholarships are $2,000 a piece and will […] [Read More]
11 dealers complete NCM’s executive training program
Friday, Jan. 29, 2016, 05:44 PM
Auto Remarketing Staff
The NCM Institute recently completed its eighth General Management Executive Program (GMEP) curriculum and awarded 11 managers and future executives with certificates of completion for its dealer development program. Orchestrated by NCM Associates, officials explained GMEP's comprehensive curriculum emphasizes financial and operational best practices, along with a solid leadership foundation that will strengthen and prepare […] [Read More]
FTC’s strong message about CPO advertising
Thursday, Jan. 28, 2016, 09:05 PM
Nick Zulovich, Staff Writer
Perhaps the gauntlet has been thrown by the Federal Trade Commission about claims automakers and dealerships make when it comes to promoting their certified pre-owned vehicles. Jessica Rich, director of the FTC’s Bureau of Consumer Protection, offered a strong statement on Thursday during a conference call following an announcement about General Motors, Jim Koons Management […] [Read More]
AutoNation used-unit sales up 6% in 2015
Thursday, Jan. 28, 2016, 06:51 PM
Josh Hyatt, Staff Writer
AutoNation’s fourth quarter results are in as of Thursday – and taking a look at its consolidated used-vehicle units retailed, the United States’ largest automotive group moved 53,920 used vehicles last quarter, a slight, 386-unit increase over Q4 2014. Those sales contributed to a total of 227,290 used units sold for all of AutoNation’s stores […] [Read More]
FTC settles CPO complaints with GM, Jim Koons & Lithia
Thursday, Jan. 28, 2016, 05:39 PM
Auto Remarketing Staff
Federal Trade Commission officials said on Thursday that General Motors, Jim Koons Management and Lithia Motors all agreed to settle separate administrative complaint allegations from the regulator. The FTC indicated each company touted how rigorously they inspect their vehicles, yet failed to disclose that some of the used models they were selling were subject to […] [Read More]
Sports: One of the last ‘juggernauts’ in TV advertising
Wednesday, Jan. 27, 2016, 08:34 PM
Auto Remarketing Staff
What’s the best media to reach those customers in the market for a new car? Well, when it comes to TV and the Web, these buyers in the market flock to broadcast news and sports programs, both live on TV and streaming online. According to the J.D. Power 2016 U.S. Automotive Media and Marketing Report […] [Read More]
NADA University reschedules free webinar about ‘smarter’ advertising
Wednesday, Jan. 27, 2016, 08:30 PM
Auto Remarketing Staff
NADA University rescheduled a webinar titled, “Increase Profit Through Smarter Advertising,” a session aimed to help dealers attract high quality, profitable sales leads. The free webinar with presenter Adam Armbruster, senior partner at ESA & Company, is now set for Feb. 10 at 1 p.m. ET. Armbruster will show examples of successful dealerships and how […] [Read More]
DealerRater hands out Consumer Satisfaction Awards
Wednesday, Jan. 27, 2016, 08:05 PM
Auto Remarketing Staff
DealerRater revealed the winners this week of its second annual Consumer Satisfaction Awards, which recognize U.S. and Canadian dealerships that have received high marks for outstanding customer service on DealerRater.com and DealerRater.ca. The Consumer Satisfaction Awards — an extension of DealerRater’s Dealer of the Year program — are given annually to the top 10 percent […] [Read More]
Elio Motors launches ad campaign as it gears up for production
Wednesday, Jan. 27, 2016, 04:14 PM
Auto Remarketing Staff
Elio Motors — a new auto manufacturer entering the market — announced the launch of its first national television advertising campaign this week. Elio Motors has been on the radar of many watching the ongoing direct-to-consumer sales debate spurred primarily by Tesla Motors’ sales model because of Elio’s similar direct distribution plans. Elio Motors, whose […] [Read More]
2.78 million used-car sales likely in January
Tuesday, Jan. 26, 2016, 09:10 PM
Joe Overby, Editor
Used-car sales should exceed 2.78 million units this month, but they are likely to fall short of January 2015 levels by 6.8 percent, TrueCar said in an analysis on Tuesday. On the new-car side, the company is projecting 1.15 million sales for the month, a figure that includes fleet sales. This would be down 0.3 […] [Read More]
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