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Latest Stories
Retail
Florida Dealership Celebrates Arrival of 2013 Accord with Local High School Contest
Wednesday, Sep. 19, 2012, 05:55 AM
Auto Remarketing Staff
Celebrating the release of the Honda 2013 Accord, one Florida dealership is holding a contest for two local high schools. AutoWay Honda revealed it will be hosting the “AutoWay Honda 2013 Accord Challenge” this coming Saturday. The AutoNation dealership, located at 17275 US Highway 19 North, Clearwater, Fla., noted the new 2013 Honda Accord has […] [Read More]
Kia, HerHighway.com Partner to Raise Cancer Awareness via Nationwide Drive Event
Tuesday, Sep. 18, 2012, 03:12 PM
Auto Remarketing Staff
Women are hitting the road to spread the word about breast cancer and offer potentially lifesaving facts, in a collaboration between Kia Motors America and HerHighway.com. Kia announced on Tuesday that it will partner with the site, which offers women bumper-to-bumper auto knowledge, to supply vehicles for Drive Breast Cancer Awareness. The event is an […] [Read More]
VW of America Launches New Interactive Ad Campaign
Tuesday, Sep. 18, 2012, 05:56 AM
Auto Remarketing Staff
Volkswagen of America revealed its new brand campaign and social media platform Monday. The “Why VW” campaign is designed to “capture and share the stories of Volkswagen owners and fans in a whole new way, as well as draw new consumers into the Volkswagen experience,” the company explained. [Read More]
Dealers Find Service Lane an Effective Source of Used Units
Friday, Sep. 14, 2012, 06:00 AM
Auto Remarketing Editor Joe Overby
With dealers having to get creative to find enough used vehicles these days, it’s becoming clear that many are turning to the service lane as a prime resource for these hard-to-find units. While there are often strategic intricacies involved, the concept, simply put, is this: a customer comes through the service lane with a vehicle […] [Read More]
San Francisco Auto Dealers Team on New Trade Group to Promote Economic Growth in City
Friday, Sep. 14, 2012, 05:55 AM
Auto Remarketing Staff
Auto dealers in San Francisco have come together to form a new trade group, with the goal of using their economic powers for the good of their city. The new trade group, called the San Francisco Auto Jobs Alliance, aims to preserve the city’s automotive heritage, and promote job creation and economic growth, the group […] [Read More]
Mercedes-Benz, Porsche Launch New Canadian Dealerships
Thursday, Sep. 13, 2012, 02:45 PM
Auto Remarketing Staff
Luxury automakers Mercedes-Benz and Porsche are each celebrating new locations meant to serve Canadian customers. Mercedes-Benz officials gathered to break ground late last week on construction of Langley Mercedes-Benz, a $9.5 million retail facility in the Fraser Valley. The British Columbia dealership will be located on a 3.8-acre site at the corner of Glover Road […] [Read More]
Manheim Names 2 New Auction GMs
Thursday, Sep. 13, 2012, 05:55 AM
Auto Remarketing Staff
Manheim has announced the selection of two new leaders within the company, hiring an industry veteran who most recently worked at Nissan, and promoting another from within. Named general manager of Manheim San Francisco Bay is Tina Novoa, while Jay Waterman has been named general manager of Manheim Albany. Both will assume their new roles […] [Read More]
Same 4 Units Lead NADAguides.com’s Most Researched Used Models for August
Wednesday, Sep. 12, 2012, 05:57 AM
Auto Remarketing Staff
The top four most-researched used models at NADAguides.com during August were the same for both this year and last year. Analysts indicated this group included two pickups and two midsize sedans with the Ford F-150 topping the August used search chart each time. Next on the list was the Chevrolet Silverado 1500, followed by the […] [Read More]
Midsize Vehicles Most Attractive to Shoppers During First Half of 2012
Wednesday, Sep. 12, 2012, 05:55 AM
Auto Remarketing Staff
In the first half of 2012, it seems shoppers were in the market for midsize vehicles, with the Toyota Camry topping the list of best-selling new vehicles, according to Experian Automotive’s latest vehicle registration analysis. The used Camry was popular as well, selling approximately 394,000 units in the first half of the year. On the […] [Read More]
Kia Reassigns CPO Program
Tuesday, Sep. 11, 2012, 04:13 PM
Auto Remarketing Editor Joe Overby
Auto Remarketing has learned that on Sept. 3, Kia Motors America officially transferred responsibilities for the automaker’s certified pre-owned program to its fleet and remarketing department. The program had been administered by KMA’s retail development department along with JM&A. Kia also told Auto Remarketing that as part of the transfer, Michelle Hurney is moving over […] [Read More]
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