Cars took their place among discounted electronics and holiday deals during the biggest shopping weekend of the year, but dealers may not have actually seen many of these shoppers show up on the lots. According to Dataium’s annual Holiday Auto Shopping report, mobile shopping on Black Friday continued to be a rising trend. In fact, […] [Read More]

Of course, December brings the holiday shopping season with it, but Paul Potratz of Potratz Partners Advertising contends it brings something else, as well: “the most sales opportunity for your dealership.” In today’s webinar, scheduled for 2:04 EST, Potratz and Jamie Welch, senior business development manager at marketing company PERQ, will address what they contend […] [Read More]

Search Optics, a digital marketing solutions provider with a specialty in technology tools for dealers, announced a partnership today with with Los Angeles-based Kayne Partners, the growth private equity group of Kayne Anderson Capital Advisors that is a $24 billion alternative investment firm. Officials explained the investment by Kayne Partners provides substantial financial support for […] [Read More]

When most consumers think about new Cloud technology, they think about computer, tablets, smartphones, and other personal devices. But now, Cloud services are expanding to vehicles, as well. Amazon.com Inc. revealed today Amazon Cloud Play for iOS will be available in BMW Apps and MINI Connected-equipped vehicles from model-year 2011 forward. This capability allows drivers […] [Read More]

Siri — not just a tool for the iPhone. Siri Eyes Free, a voice-activated program, is now available as a dealer-installed accessory in select Honda and Acura vehicles. American Honda Motor Co. revealed Tuesday that select Honda and Acura models, including the 2013-2014 Honda Accord and 2013 Acura RDX and ILX, now offer buyers Apple’s […] [Read More]

On Thursday, Reynolds and Reynolds acquired XtreamService, a software company founded in part by Hendrick Automotive Group chairman Rick Hendrick that is designed to help dealerships reach customers more effectively and deliver improved sales, service and customer retention results. Terms of the acquisition were not disclosed. Officials explained Xtream is a data mining tool for […] [Read More]

Carvana, the 100-percent online auto retailer that launched nine months ago in the Atlanta market, is going national. The company — which offers a platform for shoppers to browse vehicles, find financing and coordinate delivery all online — announced an expanded service area on Thursday, which it said was made possible by new delivery and […] [Read More]

PureCars announced on Thursday that the company has not only completed its acquisition of software firm Tentail, but has also appointed a Tentail founder as new chief technology officer.    Named to the CTO role is Adam Phillips, who founded Tentail with Ashley Messer, who has also joined PureCars. Both work from the company’s development […] [Read More]

When marketing technology provider Search Optics got off the ground in the early 2000s, executive vice president Christian Fuller described the digital marketing environment for dealers back then as one where dealers weren’t doing digital marketing themselves. “It was really just an environment where people would buy leads from third-party lead providers and pay $20 […] [Read More]

Datalogix announced Tuesday it is now partnering with a variety of mobile advertising companies to expand the company's reach on the devices consumers use every day, such as tablets and smartphones. These new partnerships allow the company to offer its clients 1:1 sized mobile targeting without the use of cookies. The company now touts partnerships […] [Read More]