The wholesale used-vehicle market ended the third quarter with some stability, but the duration of that steadiness likely hinges on how the United Auto Workers strike unfolds. As one analyst put it, the used-car market has reached a “crossroads.” That’s the state of affairs illustrated by the monthly used-car price indices released this week by […] [Read More]

Sanford Marketing Group founder Jennifer Sanford shares more of her wisdom for successful B2B marketing campaigns and project management. Sanford offers advice on making the most of industry events during this episode of the Auto Remarketing Podcast. She also wrote commentaries addressing what to do while at trade shows, best practices for exhibit booths, and […] [Read More]

Year-to-date certified pre-owned sales crossed the 2 million-unit threshold in September and are up nearly 9% through three quarters of 2023, according to preliminary estimates from Motor Intelligence provided to Auto Remarketing. Based on data gathered from automakers and projected sales, the firm estimated Thursday there were ... [Read More]

In this installment of Auto Remarketing’s 40 Under 40 franchise, we feature the 2023 honorees in the “40 Under 40: Industry” program, which is sponsored by IAA and focuses on consignors, auctions, auto finance, vendors, tech companies, associations and other players within the used-car space. Honorees will be recognized in the upcoming October issue of […] [Read More]

High vehicle prices and interest rates are delivering an economic one-two punch that is being felt throughout the used-vehicle ecosystem. Think consumer financing and monthly payments, dealership inventory and certified used vehicles, and residuals and repossessions. And they’re bound to be among the major discussion points during Used Car Week, set for Nov. 6-9 in Scottsdale, Ariz. In September, Cox Automotive released data showing that inflation and affordability concerns were the five top reasons consumers who said they ... [Read More]

America’s cars are going gray — and not just because they’re getting older. The latest study of car colors from iSeeCars shows gray rising in popularity, passing silver for third in market share behind perennial favorites white and black. According to the study, which analyzed more than 10 million 1- to 5-year-old used cars sold […] [Read More]

When it comes to electric vehicles in the U.S., there’s Tesla and there’s everyone else. Experian’s Automotive Consumer Trends Report for the second quarter of 2023 confirms that fact with the finding that the automaker has four of the top five luxury EV models in terms of market share. At the top of the list […] [Read More]

You went to the expo. You collected leads and gave away swag. Now what? The show doesn’t end when you take down the booth. It’s time for the post-show sales effort. But, sometimes, this is where the transition from marketing activity to sales results gets derailed. The best trade show booth in the world can’t […] [Read More]

Folks still need personal vehicles. And for many, the used-car market is the only or best option. That’s one way to explain why year-to-date used retail sales through August have climbed 4.5% — growth that has occurred despite the headwinds of high prices and steep interest rates, says Cox Automotive. “Slightly lower used-vehicle prices, coupled […] [Read More]

Trade shows can offer businesses the single best form of marketing: one-on-one contact in a highly charged selling atmosphere. Combine that with music, entertainment, and maybe a little caffeine (or alcohol), and you have the opportunity to close a lot of business. Your actual booth space is a key component in that success. No matter […] [Read More]