Retail
KBB names the 2018 Honda Accord America’s ‘best buy’
Auto Remarketing Staff
After narrowing down its list to a few dozen Best Buy Award contenders in 12 major vehicle categories, Kelley Blue Book announced Thursday that it has named the 2018 Honda Accord this year’s overall Best Buy Award winner. In addition to selling for far less than the average new car, the 2018 Honda Accord provides more […] [Read More]
Subaru launches annual fundraiser to benefit Make-A-Wish, local charities
Auto Remarketing Staff
Subaru of America recently launched its 10th annual Share the Love event, which will benefit Make-A-Wish America for the seventh year. This month, through Jan. 2, Subaru will donate $250 for every new Subaru vehicle sold or leased to Make-A-Wish or one of three other participating national charities of the purchaser's or lessee's choice, the company […] [Read More]
COMMENTARY: Baby You Can Drive My Car
Jim Fosina, Fosina Marketing Group
Maybe the Beatles were on to something back in 1965 when they released this single. If you look around the market these days; marketers have their heads down trying to figure out how to transform their business models to include some sort of subscription type offer and bring it to market. It’s really very interesting […] [Read More]
Dealer interactions with car buyers drive highest sales satisfaction
Auto Remarketing Staff
Despite an array of online resources available to car shoppers today, interactions with dealership sales staff just before purchasing leads to high sales satisfaction, says J.D. Power. As vehicle technology features become more advanced, shoppers largely depend on dealership experts to instruct them on how to use new technology, according to the latest U.S. Sales Satisfaction […] [Read More]
Edmunds: Dealers looking to ‘thin’ inventory this Black Friday
Auto Remarketing Staff
As dealers across the country gear up for what is arguably one of the biggest car shopping holidays of the season, the team at Edmunds announced they anticipate near record deals on new cars this upcoming Black Friday. Edmunds experts shared they expect this year's post-Thanksgiving car shoppers to find some of the “best deals in […] [Read More]
Hyundai launches 2,000 frozen turkey giveaway, food drive for for Thanksgiving
Auto Remarketing Staff
Hyundai Motor America announced it will host a giveaway of 2,000 frozen turkeys to families where the company is headquartered in Orange County, Calif., for Thanksgiving. In addition to the giveaway, Hyundai has also launched its annual food drive for can-goods. Its offices and Hyundai headquarters’ employees are participating in a CANstruction project to benefit Orange […] [Read More]
Ford stands out in Vincentric 2017 Best CPO Value in America awards
Auto Remarketing Staff
Vincentric announced the lineup in its fifth annual Vincentric Best Certified Pre-Owned Value in America awards on Tuesday. Winning the brand awards this year were Ford, Lincoln, Toyota and Audi. Ford secured the most model-level awards, as well, recieving recognition in eight categories. The Blue Oval received brand awards for the CPO trucks, SUVs & crossovers, […] [Read More]
Los Angeles metro Nissan store captures brand’s most Hispanic buyers
Auto Remarketing Staff
Nissan recently announced that its Downey Nissan store in California currently leads the brand in volume sales to Hispanic customers. In addition to nearly doubling its sales to the Hispanic market this year, the Los Angles metro-area based dealership also leads the brand's Western region in year-to-date overall sales, according to Nissan. "The automotive retail […] [Read More]
Used market, inventory ‘mismatched with demand’
Sarah Rubenoff, Auto Remarketing Correspondent
Used sales were down by about 3 percent from last year’s performance in the third quarter. According to the Edmunds "Q3 2017 Used Vehicle Market Report" released earlier this week, the drop was caused by a slowdown in used-vehicle sales in Texas and Florida due to recent hurricanes. In Q3, there were a total of 9.36 […] [Read More]
Enterprise Rent-A-Car Foundation gifts Nature Conservancy $30M for water project
Auto Remarketing Staff
The Enterprise Rent-A-Car Foundation announced a $30 million project donation to The Nature Conservancy on Monday. The company’s donation will be spread across five-years and be used for a project designed to help protect and preserve four major rivers and watersheds throughout North America and Europe, including the Mississippi River and Colorado River. “My family and our company […] [Read More]
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