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Retail
Chevy: Buying Trends Show Shift to Four-Cylinder Engines
Thursday, Mar. 17, 2011, 05:57 AM
Auto Remarketing Staff
The days of Chevrolet’s retail sales being significantly dependent upon models with large engines appears to be waning. Brand officials revealed Wednesday that models with smaller, four-cylinder engines have accounted for 46 percent of their retail sales thus far this year, making this feature the top choice in the Chevrolet lineup To illustrate the change, Chevrolet mentioned […] [Read More]
Chrysler Launches Special Promotion to Drive Store Traffic
Wednesday, Mar. 16, 2011, 03:08 PM
Auto Remarketing Staff
Chrysler announced today that its dealers are kicking off an eight-day promotion that encourages select Chrysler, Jeep, Dodge and Ram Truck owners to visit their local dealer for a test drive to receive a $25 gift card and a chance to win a new 2011 model. The customers are targeted via a mixture of traditional […] [Read More]
Asbury Officially Exits Heavy Truck Ops
Wednesday, Mar. 16, 2011, 02:43 PM
Auto Remarketing Staff
This week, Asbury Automotive Group announced the close of the sale of its International, Hino, Isuzu, UD, IC Bus and Workhorse franchises to Rush Truck Centers of Georgia, a subsidiary of Rush Enterprises. In addition, Asbury also revealed the close of the sale of its Peterbilt franchise, which includes the dealership in Kennesaw, Ga., to […] [Read More]
Ohio Ford Store Says 2010 Profits Best in Almost Decade
Wednesday, Mar. 16, 2011, 01:34 PM
Auto Remarketing Editor Joe Overby
In discussing the importance of customer loyalty and repeat business to his dealership, Larry Taylor — the dealer principal at Beau Townsend Ford Lincoln in Vandalia, Ohio — points to the book Raving Fans: A Revolutionary Approach to Customer Service by Ken Blanchard. While not specifically about the auto industry, Taylor said the book delves […] [Read More]
Executive Returns to Land Rover as Brand VP
Wednesday, Mar. 16, 2011, 05:56 AM
Auto Remarketing Staff
Land Rover North America appointed a new brand vice president this week. Reporting to Gary Temple, president of Jaguar Land Rover North America, will be Kim McCullough, who has been charged with marketing communications and product planning for Land Rover in the United States. Before joining Jaguar Land Rover North America, executives noted McCullough was […] [Read More]
AutoNation Appoints New Board Member
Wednesday, Mar. 16, 2011, 05:55 AM
Auto Remarketing Staff
AutoNation revealed Monday that it has gained a new member to its board of directors, pushing its total number of board member to 10. Called to serve as an independent director was Alison Rosenthal. [Read More]
Scion Launches Online Tools & Apps so Owners Can Connect Better
Wednesday, Mar. 16, 2011, 05:54 AM
Auto Remarketing Staff
Scion used a third-party website developer to roll out a series of applications and other online tools to help owners connect and maintain their vehicles. This week, Cie Studios launched a new website in addition to an iPhone app that are geared to provide Scion owners with “a new place to meet, express their enthusiasm […] [Read More]
OnStar Launches Sweepstakes to Encourage More Customers to Check Out Services
Tuesday, Mar. 15, 2011, 05:56 AM
Auto Remarketing Staff
OnStar rolled out a sweepstakes Monday that allows all owners of vehicles with digital OnStar — even if they are used models — to vie for the chance to win their pick of an assortment of OnStar equipped Chevrolet, Buick, GMC or Cadillac model. Basically, if a driver has an OnStar-equipped unit, even if they […] [Read More]
Nissan Reveals Leadership Changes in Americas, More
Monday, Mar. 14, 2011, 08:58 AM
Auto Remarketing Staff
Nissan revealed a few shifts in the senior leadership of the sales, marketing, communication and purchasing organizations within its Americas region, including a new director of customer and sales satisfaction. Named to that post is Billy Hayes, who is the current director of market representation and strategy. He has been with Nissan since 2004. Hayes’ […] [Read More]
Japanese Automakers Respond to Pacific Earthquake
Monday, Mar. 14, 2011, 08:57 AM
Auto Remarketing Editor Joe Overby
TOYOTA CITY — In light of the massive earthquake in Japan and subsequent tsunami that wreaked havoc there, Japanese automakers halted production at several plants in the island nation late last week. Several Japanese automakers with major U.S. presence — including Toyota and Nissan — released statements detailing work stoppages and providing details about the […] [Read More]
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