While the standardization of multi-platform selling is a hot topic among auctions and consignors alike, there’s a new dealer-to-dealer platform that’s likely to turn some heads in the online wholesale selling environment, as well. Aiming to spur a similar change on the wholesale side that sites like AutoTrader.com and Cars.com did on the retail dealer-to-consumer […] [Read More]

While the auto industry is one of the world’s biggest advertisers, dealerships’ online advertising effectiveness dramatically lags most other industries. When digital marketing experts look at the automotive industry, they ask why dealerships are stuck in the 1990s. What makes our industry look so behind in online advertising? Dealers are stuck in the newspaper era. […] [Read More]

Increased connectivity for buyers is among the goals of the optimized IAA Buyer App for iPad, announced on Monday by Insurance Auto Auctions. The IAA Buyer App for the iPad will allow buyers increased connectivity and an easier interface, the company said, to create a more convenient and efficient buying experience. “IAA continues to invest […] [Read More]

Many dealers would say the key to store improvement and success is listening to customer feedback. And now, Maritz Research has released a new mobile app that allows General Motors dealers to receive this valuable info on their smartphone or tablet devices. The new DealerPulse Mobile offering sends up-to-date feedback from customers straight to dealers […] [Read More]

A bad customer review can spark fear in the hearts of most any business owner. And dealers have their own set of issues to navigate when trying to secure reviews from happy customers. Mobials Inc., a new mobile software development company which launched this week, aims to turn the tides and help put the control […] [Read More]

Finance management system provider DealerCentric Solutions on Tuesday rolled out what it’s calling ID Drive, a patent-pending identification scanner technology aimed at giving dealerships protection against fake IDs and identity theft. Developed in partnership with AssureTec Technologies, DealerCentric believes ID Drive can provide dealerships the same, state-of-the art protection used by the Department of Homeland […] [Read More]

On Credit Group recently announced its dealer wholesale program has expanded to reach across Canada. In support of its national presence, the company hired a new vice president of Inventory on Credit. Tapped for the position is Rick Wilson, who is a 25-year veteran of the automotive industry, with specific experience in the inventory finance […] [Read More]

Text messaging: a tool to finalize plans, say a quick hello, or locate your teenager, among various other daily tasks. But buying a car using this quick form of communication still seems a bit far fetched. That said, data from Swapalease.com released Tuesday tells a very different story. The company contends that text messaging may […] [Read More]

We’re at the end of our Gen X and Y series, and we’ve covered a lot of ground: from the new younger-consumer shopping process to the ways you can gain an online advantage. So what happens when Gen X and Y consumers see your wonderful MARK-driven online listing and wind up on your lot? You […] [Read More]

Dealers using Android devices may take note of the launch of VinSolutions’ mobile CRM application VinMobile for Android, announced this week, as a way to stay connected to customers. VinMobile for Android supports all of the same features that are supported by iPhone and iPad devices, the company said, and follows the January 2013 release […] [Read More]