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Technology
Ford Offers Customers ‘Video Snacks’ of Vehicle Features
Tuesday, Apr. 16, 2013, 05:58 AM
Auto Remarketing Staff
Explaining new-vehicle features to customers just got easier for Ford dealers, thanks to a new “video snack” program by the OEM. On Monday, Ford announced this week’s launch of its Vehicle Orientation program at dealerships nationwide, offering customers access to an online library of “video snacks,” or short videos that explain how to use specific […] [Read More]
Cars.com Appoints VP of Product
Tuesday, Apr. 16, 2013, 05:57 AM
Auto Remarketing Staff
Overseeing the development and launch of new products for Cars.com is the company’s newly announced vice president of product. Cars.com on Monday revealed its appointment of Barbara Mousigian to the position. In the role, Mousigian will also be responsible for defining Cars.com’s product strategy, the company said, and will guide enhancements to its existing properties. […] [Read More]
Employee Engagement Tool Meant to Boost Dealership Profits
Monday, Apr. 15, 2013, 05:00 AM
Auto Remarketing Staff
A new product being deployed to hundreds of dealerships could help them increase profits by a quarter million dollars or more each year, its maker says, by assessing employee engagement. Strativity Group Inc. late last week announced the release of its Automotive IMCO Model for assessing automotive dealership employee engagement. The product is being deployed […] [Read More]
The Changing Auto Retailer: Dealers Discuss Evolving Technology
Wednesday, Apr. 10, 2013, 06:00 AM
Sarah Rubenoff
In just the past decade, the landscape of the automotive industry has changed dramatically, and with it, the profile of America’s auto retailer. Recession, bankruptcy, and tight used-vehicle supply led many dealerships and stores to change the way they do business. But the question remains, “What will the auto retailer look like in the future […] [Read More]
Kia Dealers Added to SiriusXM Pre-Owned Vehicle Program
Wednesday, Apr. 10, 2013, 05:57 AM
Auto Remarketing Staff
Thanks to a deal announced Tuesday, Kia dealers now have another selling point to offer used-car customers. Now, whenever a shopper buys a satellite radio-equipped pre-owned vehicle of any brand from a participating Kia dealer, he or she gets a three-month subscription to SiriusXM. These Kia dealers join more 9,000 dealers already signed on to […] [Read More]
DealerRater, vAuto Partner to Integrate More than 1 Million Dealer Reviews
Tuesday, Apr. 9, 2013, 05:58 AM
Auto Remarketing Staff
Dealers have a new tool when it comes to ensuring customers’ confidence, as two industry leaders announce their partnership. On Monday, DealerRater announced a partnership with vAuto to integrate its car dealer reviews into vAuto Genius Labs’ vehicle validation tool AutoVisor. The move brings in more than 1 million car dealer reviews into […] [Read More]
140 Words to Success: Maximizing Twitter
Tuesday, Apr. 9, 2013, 05:57 AM
Auto Remarketing Staff
In a recent story for Auto Remarketing, Megan Barto of Ciocca Honda talked about the mix of social media the dealership uses to connect with consumers. She noted that when it comes to direct return on investment, Twitter might be the most effective of the social tools her store employs. So what's the best way […] [Read More]
Insurance Auto Auctions Adds Android App for Salvage
Monday, Apr. 8, 2013, 07:55 AM
Auto Remarketing Staff
Payment services for salvage buyers on the go got a boost late last week, with an announcement from Insurance Auto Auctions. On the heels of IAA’s successful launch of I-Pay for Apple, the company on Friday announced its launch of I-Pay through the IAA Buyer App for Android. “We have kept our promise of […] [Read More]
CarBuyCo to Use FaceTime to Inspect, Buy Cars Nationwide
Friday, Apr. 5, 2013, 05:55 AM
Auto Remarketing Staff
FaceTime — Apple’s video chat service for iPhones 4 and 5, as well as many iPads — only hit the consumer market a couple of years ago, but now, you can use the tool to sell cars. KAR Auction Services subsidiary CarBuyCo, a car-buying company that purchases consumer vehicles through an Internet-based mobile buying service, […] [Read More]
ARI Introduces Faster Insights System
Friday, Apr. 5, 2013, 05:54 AM
Auto Remarketing Staff
Faster is better when it comes to technology, and one company has announced product improvements with that in mind. ARI this week introduced the improved ARI insights web-based and mobile fleet management system, which the company says can collect and integrate critical vehicle and driver data from around the world and provide it to fleet […] [Read More]
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