TRADER Corp. is launching a new education program to aid Canadian dealers in navigating the new digital marketing landscape and environment. The new program is titled Fast FWD, and is a response to the increasing digitization of vehicle researching and shopping. As a piece of the new program — which is being offered free of […] [Read More]

If the auto finance market is about to pivot in any direction from its current path, the National Auto Finance Association is hoping its 19th annual Non-Prime Auto Financing Conference prepares executives and managers with the information and strategy they need to make the best decisions for their organizations. NAF Association executive director Jack Tracy […] [Read More]

KPA, a provider of dealership management software and services, recently launched a new product line that combines efficient software, comprehensive content and on-demand expert advice to help stores follow sales and finance best practices and ensure their business complies with federal and state regulations. The company highlighted its sales and finance compliance management system can […] [Read More]

This week, Metrolina Credit Co. announced the opening of its newest branch office in Raleigh, N.C.  This opening expands the subprime finance company’s branch network to five full service branch operations across North and South Carolina, and represents the second expansion branch since Metrolina Credit was acquired by ML Credit Group in early 2014. “We […] [Read More]

Selly Automotive, a CRM dealership sales platform, launched in early May to provide a “mobile-centric, social savvy, lightweight” sales platform for dealers. Zach Klempf, Selly’s chief executive officer, says that there is a “real need for simplification in dealership CRM technology.” “Digital consumers have already changed the car buying process, now it’s time a vendor steps […] [Read More]

In the hopes of helping dealers prepare for the anticipated surge of sales for the holiday weekend, the team at DealerSocket assembled data from last year’s Memorial Day activity to help give dealers a better idea of what to expect this year, including the kind of profits they may see in their used-car operations. Here’s an […] [Read More]

Once again, auction prices for cars were on the way down last week. But pickup truck prices began picking up even more. The latest Black Book Market Insights report said that all car segments Black Book tracks saw prices drop in the lanes last week, while each of the three pickup segments in the data set saw a […] [Read More]

ServNet has added a new member, expanding its reach into Illinois. The latest to join the independent auction group is Greater Rockford Auto Auction, which is now in its third generation of ownership by the Clark family that founded it.   ServNet president Patty Stanley announced the addition at the recent ServNet Owners meeting in […] [Read More]

Given the amount of car research, browsing and shopping that is done online before a potential car buyer even arrives at your store, a new twist to mastering certified pre-owned sales is to reach those shoppers on the Web. As part of our annual “Best CPO Dealers in the United States” special edition this winter, […] [Read More]

In a two-part series, Auto Remarketing Canada covers the impact millennials are having on the automotive marketing landscape. What has changed? What still rings true? Digital marketing experts, dealers and industry analysts discuss how best to reach and engage with a younger audience. Part I will cover changes in motives for car purchases as well […] [Read More]