TrueCar.com tapped the former senior vice president and general manager of the Fox Audience Network to be its new executive vice president of marketing. The site revealed Thursday that Jason White will be responsible for developing, directing and overseeing direct-to-consumer product marketing, e-commerce, online and offline advertising initiatives and media across TrueCar.com’s current and developing […] [Read More]

General Motors believes its popular models can contend against any unit from its domestic and foreign competition so it’s launching its “Main Street in Motion” campaign to prove it. The automaker is holding the campaign’s first stop at Disney’s Epcot Center in Orlando, Fla., beginning today and running through Sunday. The company says this one-of-a-kind […] [Read More]

Toyota Motor Sales, USA commemorated a major certified pre-owned milestone on Wednesday at its Chicago Auto Show exhibit. The company honored its 3 millionth CPO customer — Chicago resident Sara Hirschhorn — by giving her a $22,470 reimbursement check for the 2008 certified Toyota Sienna she bought. The model represented the 3 millionth CPO ride […] [Read More]

Automotive Resources International promoted remarketing veteran Bob Graham this week.   The provider of complex car and truck fleet services moved Graham up into the role of vice president of vehicle remarketing.   Having most recently served as director of vehicle remarketing, the company pointed out Graham has played a significant role in growing ARI’s […] [Read More]

January wholesale prices were softer on a sequential basis, but improved from the year-ago period, according to the latest OPENLANE Market Index report, which pointed to year-over-year gains in two of four segments included in the analysis. Specifically, OPENLANE indicated that January auction prices were 5 percentage points softer than where they were in December. […] [Read More]

KAR Auction Services revealed on Wednesday the date of its 2011 annual meeting of stockholders. The meeting will take place on May 12. KAR indicated that it will nail down the meeting’s time and location and include that information in the proxy materials. Furthermore, KAR also finalized the record date for determination of the stockholders […] [Read More]

This week, Autobytel announced the launch of DealershipJobs.com, a new website connecting dealership job-posters and job-seekers. DealershipJobs.com offers a service aimed at attracting high-quality employees for dealers. “Autobytel has launched DealershipJobs.com powered by Autobytel in response to requests from our member dealers asking us to help them find high quality talent,” stated Jeffrey Coats, Autobytel’s […] [Read More]

Remarketing veteran Virgil Matczak is taking on a new role with Dealer’s Auto Auctions. Chief executive officer David Andrews announced this week that Matczak will serve as business development manager for Dealer’s AA. Andrews rattled off some of the positions Matczak has held during 45 years in the remarketing industry, including remarketing operations manager at […] [Read More]

Ford is seeking input from consumers and asking them to share their adventurous sides in a new campaign designed to stimulate interest in the revamped 2011 Ford Explorer. The “Go. Do. Adventures” campaign asks consumers what they would do with an Explorer for a week. Consumers’ stories about their adventures can be essays, photos or […] [Read More]

NEW YORK — Fitch Ratings believes that since U.S. auto loan asset-backed securities posted steady results in December, the market is entering 2011 on firm footing. Fitch also contends delinquency and loss performance is currently within range of what it called "pre-crisis levels," the time between 2005 and 2007. "Fitch's auto ABS asset performance outlook […] [Read More]