Research by AutoTrader.com reveals that women influence more than 80 percent of all vehicle purchasing decisions and are the sole buyers of more than 50 percent of all vehicles sold in the U.S. To capitalize on this trend and help female buyers become more comfortable with purchasing, AutoTrader.com announced the launch of two initiatives. The […] [Read More]

After both Hertz and Avis Budget Group learned that Dollar Thrifty Automotive Group shareholders voted against the Hertz merger, both reacted by speaking out. Hertz confirmed its earlier statement that it will no longer seek to acquire DTAG. [Read More]

Incentive levels in September were lower than what is usually expected this time of year and the approaches that automakers used for their incentive programs were quite wide-ranging, according to Edmunds.com. Automakers spent an average of $2,576 per vehicle sold on incentives during the month, which is 4.6 percent softer than the August level. Against […] [Read More]

BMW of North America revealed late last week that it is recalling about 198,000 models to fix a potential power-breaking problem. The company said it would be notifying the National Highway Traffic Safety Administration via letter that it planned to pull the vehicles. Included in the voluntary recall are particular V12 and V8 models of the following vehicles: BMW […] [Read More]

Though details regarding net income are not made available by the private company, Enterprise Holdings said late last week that the profit improvement it made in fiscal 2010 was an all-time high. And with the smooth transition the Alamo Rent A Car and National Rental brands have made as well as the anchor Enterprise Rent-A-Car […] [Read More]

At the Paris Motor Show, Ford announced it is inviting just about everyone with an affinity for social networking and digital influencing to compete to participate in its inaugural global test drive of the next generation Ford Focus. [Read More]

vAuto announced one merchandising workshop and four Velocity Webinars for its customers later this month. Tracy Noonan Fred, senior director of performance management, will be leading the events. “The Effective Merchandising Workshop will focus on dealership online classified and presence that can help maximize a dealership’s online presence,” according to officials. [Read More]

Scion made its Canadian debut earlier this week, boasting a dealer network of 45 stores throughout Montreal, Toronto and Vancouver. The automaker said it will add dealerships in additional markets. As Scion’s demographic tends to be a younger crowd, officials said Scion will one day have dealerships “in any Canadian city with a vibrant youth […] [Read More]

Commemorating its 25th anniversary, the Automotive Training Centre debuted the latest addition to the college on Wednesday. ATC held a grand opening ceremony for the new Surrey British campus on Wednesday, offering an open house. The school also held a ribbon-cutting ceremony to officially welcome the new campus into the college. Officials said the newest […] [Read More]

Earlier this week, CarProof Vehicle History Reports celebrated two consecutive years of making Deloitte Technology Fast 50 list. This honor is bestowed upon the 50 technology companies in Canada that have shown the greatest revenue increases over the last five years. CarProof earned the No. 13 spot in the rankings this year, as its revenue […] [Read More]