A recent Rasmussen Reports survey of U.S. adults sought to determine if an American-built vehicle is the top priority for potential buyers. While buying an American-made unit still stands as a high priority, apparently survey participants said finding the best deal tops all factors. Rasmussen found that 44 percent of survey participants said they look for […] [Read More]

The 2011 Motor Trend Car of the Year was revealed Tuesday and earning this year’s recognition was the Chevrolet Volt. Motor Trend unveiled the winner live from General Motors’ wind tunnel in Warren, Mich., through streaming video on the publication’s website. [Read More]

Earlier this week, Chrysler revealed its latest showcase dealership, which is scheduled to open in the first quarter of next year. In addition to selling models from each of the automaker’s brands (including Fiat) and providing vehicle service, Motor Village of Los Angeles will be an avenue for the brands to put new ideas to […] [Read More]

AutoTrader.com on Tuesday highlighted the success of its Purse Powers the Pedal sweepstakes that was designed to raise the visibility of the site’s female-focused vehicle shopping tips. As the site’s first sweepstakes that was primarily promoted via social media pages on Facebook and Twitter, the campaign generated more than 2,600 entries, and officials said 70 […] [Read More]

During last week’s CPO Forum, Charlie Vogelheim, of IntelliChoice.com, announced the top manufacturer-backed certified pre-owned programs. Vogelheim told attendees the nominees for the best “popular” brand included Honda, Hyundai, Mini, Kia and Volkswagen. He then revealed the winner is Mini, which also took home honors for best warranty program. [Read More]

October represented a record month for used-vehicle prices, which climbed double digits from a year ago and also showed the third-strongest month-over-month upswing this year, according to RVI Group. Not only that, but it marked the first time since April that the year-over-year upswing did not slow down from the previous month. [Read More]

Chrysler — which recently celebrated a year-over-year sales improvement for the seventh straight month — announced it is rolling out a new advertising message and campaign for dealers across all four of its brands that it says can “keep our momentum rolling” and finish 2010 in a strong way. [Read More]

A service program that Lincoln rolled out this summer — giving its dealers another strong avenue to attract customers — has been made permanent by the luxury automaker. The Lincoln Complimentary Maintenance Program acts as supplement to the automaker’s 50,000-mile bumper-to-bumper warranty. Also included under the program are oil and filter changes, tire rotations and […] [Read More]

Toyota Motor Sales revealed Monday that it’s broadening the entertainment capability of future vehicles through a new relationship with Clear Channel Radio’s iheartradio mobile application. Executives said more than 750 of America’s favorite radio stations and other exclusive content are scheduled to be incorporated into select Toyota vehicles beginning in 2011.  The automaker mentioned this is […] [Read More]

Guardian Warranty Corp. recently reached a working agreement with Assurant Solutions to provide dealers with four new vehicle protection products. The line of products is backed by American Bankers Insurance Co. of Florida, an Assurant Solutions company, and includes: —GWC backed by American Bankers Insurance Co. of Florida: rated “A” excellent by A.M. Best Co. […] [Read More]