SOUTHFIELD, Mich. — R.L. Polk & Co, released its 14th Annual Automotive Loyalty Awards Tuesday night, and receiving the program's two biggest honors were Toyota and Honda. Toyota ended General Motors' nine-year run at the top, as it earned the highest scored in Overall Loyalty to Manufacturer. The automaker also took home awards in the Mid/Full-Size […] [Read More]

NEW YORK — About.com recently named its Best New Cars of 2010, the fourth installment of the list that honors the top new and redesigned cars. Audi and Ford both had two of their models make the list — which was chosen by About.com's Aaron Gold — while Buick, Chevrolet, Hyundai, Kia, Mazda, Mercedes-Benz, Porsche and Volkswagen each […] [Read More]

CINCINNATI — Swapalease.com, a leading online lease transfer site, on Wednesday discussed not only how much activity increased last year but also the specific vehicles consumers sought most. Site officials indicated three times as many consumers used Swapalease.com to get out of a vehicle lease in 2009 as compared to the previous year. They went on […] [Read More]

ALISO VIEJO, Calif. — In 2009,  its first full calendar year of business, automotive video review site OnCars.com generated Web traffic of approximately 33.24 million video views, more than 16 million of which came during the fourth quarter, according to Google Analytics Event Tracking. The company hit traffic of just under 2.1 million views during the […] [Read More]

HERNDON, Va. — No matter the football teams matching up in Super Bowl XLIV, Volkwagen will have a spot in the lineup during one of the most-watched television events of the year. VW plans to use the opportunity to roll out an extensive marketing campaign.  This will mark the first time in nine years the automaker […] [Read More]

SANTA MONICA, Calif. — Edmunds.com recently unveiled its 2010 New Car Buying Guides, where it named the Top Recommended Vehicles across a wide variety of segments. The guide also features the "What You Should Know before Buying" section that offers segment-specific tips to shoppers. "You're ready to buy a new vehicle, but how do you go about narrowing down […] [Read More]

ALTAMONTE SPRINGS, Fla. — Global online auto advertising has been on a steady incline in recent months, and this upswing is likely to surge forward even further in 2010, according to from Advanced Interactive Media Group. After a global survey of 20 auto advertising industry executives, AIM Group discovered that 85 percent are projecting an improvement […] [Read More]

WEST CHESTER, Pa. — HomeNet, an inventory solutions provider, recently entered into partnership with a popular consumer Web site that officials contend is a no-lose proposition for dealers. Due to the arrangement, dealers can now list their inventory on Edmunds.com and receive high-quality leads in return. Sean Peoples, of Edmunds.com, stressed that dealers only pay for […] [Read More]

SCHAUMBURG, Ill. — Experian Automotive is presenting a free online seminar next week that will look at how shifting market share, government programs, orphaned brands, continued financial stress and other factors have impacted the auto market. Officials said the seminar — which will be held at 2 p.m. EST on Jan. 20 — can provide auto industry decision-makers […] [Read More]

OAKBROOK, Ill. — Dale Pollak, founder and chairman of vAuto, recently released his second book, Velocity 2.0: Paint, Pixels & Profitability, which offers dealers ROI-based management metrics and processes that they can use to boost the efficiency and profitability of their used-car operations. The new book continues from where his first book, Velocity: From the Front Line […] [Read More]