In this episode, Dealer Profit Pros founder Kenny Atcheson goes into more detail about a special dealership advertising survey he conducted with Cherokee Media Group and how stores can take full advantage of their promotional resources in a changing media landscape. The full discussion can be found below. Download and subscribe to the Auto Remarketing Podcast on iTunes or on Google Play.  […] [Read More]

The National Automobile Dealers Association highlighted that the keynote speaker sessions are among the numerous attractions of NADA Show 2019, which returns to the newly renovated Moscone Center in San Francisco from Jan. 24-27. The 2019 speaker lineup includes: • Jan. 25: Wes Lutz, 2018 NADA chairman, and Kat Cole, FOCUS Brands’ chief operating officer […] [Read More]

Along with the heat, July has brought with it plenty of attractive CPO vehicle incentive offerings that summer car shoppers can take advantage of through the end of the month. Autotrader has released its latest list of top CPO deals that used-car buyers can check out in July. This month’s list includes Nissan's CPO program, which has […] [Read More]

Dealers now have another option to put their inventory to work more than just having those vehicles sit idly on the blacktop. On Tuesday, HyreCar and DriveItAway announced a strategic partnership, allowing automotive retailers across the United States to access a collaborative turnkey solution to generate additional revenue through mobility as a service and shared […] [Read More]

In partnership with the National Association of Minority Automotive Dealers (NAMAD), Cox Automotive recently awarded its Rising Star Award to a Michigan general sales manager who is following in his family’s footsteps. In addition to demonstrating a strong commitment to the automotive industry, this year, William Montez Perkins II was recently honored based on nomination […] [Read More]

The U.S. Department of Transportation’s National Highway Traffic Safety Administration knows defective Takata airbags still are in vehicles currently in operation, so the regulator wants automakers to take additional steps to make sure these units are repaired. Late last week, NHTSA made an announcement, urging OEMs affected by the Takata air bag recall to make […] [Read More]

Franchised dealerships that include Chevrolet, Buick, GMC or Cadillac in their portfolio now have an enhanced advertising option. Naked Lime Marketing (NLM) recently announced that both its email and direct mail targeted marketing services are now approved for the General Motors (GM) iMR program, an expansion of the digital marketing company’s previous participation in the program. […] [Read More]

Spurred in part by sales of its Sportage and Forte models, the Kia Motors America certified pre-owned vehicle program has completed its best first half ever. Kia dealers sold 39,954 CPO vehicles in the opening six months of 2018, the automaker said in a news release.  That’s up 0.4 percent from the same period in […] [Read More]

Lithia Motors announced its first-ever chief technology and innovation officer on Monday, appointing former Massage Envy franchising executive George Hines to the role. Hines, who was chief innovation officer for the wellness brand before joining Lithia, has experience in similar innovation and tech positions throughout retail, ecommerce, hospitality and live event marketing. His tech career […] [Read More]

Remember when your teacher told you to put all books and materials away because a pop quiz was coming? The Federal Trade Commission sort of did the same thing recently to dealerships. The FTC, working jointly with 12 partner agencies in seven states, conducted the first compliance sweep of dealerships since the amended Used Car […] [Read More]