The newest addition to Potratz Partners Advertising is about to launch a new online video series aimed at helping dealers improve their marketing strategies and more. What the chief marketing officer is calling, “Hard Facts with Dennis Galbraith,” will debut on Friday. “Marketing results don’t change based on what you think, feel, wish or believe. […] [Read More]

Edmunds.com on Thursday unveiled its 17 Best Used Cars for 2013, which hail from nine different brands and represent some of the most popular vehicles on the road. Leading the list with four vehicles each are Honda and Toyota, followed by Ford with three vehicles that earned the accolade. “There are a lot of popular […] [Read More]

Most dealers now accept that the Internet is today’s prevailing mode of discovery for new- and used-vehicle buyers. The sharper dealers have taken this recognition a step further, addressing what’s been termed a “disconnect” as vehicle buyers visit dealerships. For example, the sales associates at these dealerships don’t really consider customers as “fresh ups.” The […] [Read More]

Auto Remarketing is hosting a free webinar with one of our frequent contributors, Patrick McMullen, the vice president of MAXSystems. McMullen plans to share four key takeaways during his presentation titled, “Winning in the Age of Gen Y,” which is set for Tuesday at 2 p.m. ET. He explained attendees will learn more about four […] [Read More]

The country’s largest minority-owned auto franchise just got bigger, with the addition of a Toyota dealership in the Lone Star State. RML Automotive, which is headquartered in Little Rock, Ark., announced this week its acquisition of Toyota of Lewisville in Lewisville, Texas. The 74,000-square-foot, state-of-the-art facility was previously owned by Rene Isip and currently employs […] [Read More]

Certified pre-owned sales were strong in August for the European automakers, with one luxury brand, in particular, touting its best August ever for CPO sales. Audi Canada had its best August ever this past month, with 436 CPO vehicles sold. Jonathan Breton, manger of certified pre-owned and corporate sales, said this number is up 16.9 […] [Read More]

The Kelly Auto Group — which has been doing business in the Pennsylvania Lehigh Valley since 1967 and has delivered more than 100,000 vehicles — prides itself on putting its customers first, says John Lim, general manager at Kelly Nissan of Route 33.   Lim says, “at Kelly Nissan, our customers come first, and we […] [Read More]

The National Highway Traffic Safety Administration indicated Toyota is recalling more than 750,000 units for a similar issue that prompted the automaker to push a campaign for the same models about a year ago. NHSTA said Toyota is recalling the Toyota RAV4 from the 2006 through 2011 model years as well as the 2010 Lexus […] [Read More]

In what turned out to be the best certified pre-owned month ever – and the first time the market broke 200,000 sales — 11 CPO programs were found to have posted record sales last month, according to Autodata Corp. Reaching all-time highs were Audi, Honda, Hyundai, Kia, Mazda, Mercedes-Benz, Mini, Nissan, Porsche, Subaru and Toyota, […] [Read More]

Coming off a record-high month for sales, Mazda North American Operations rolled out enhancements to its certified pre-owned program last week. In addition to the existing three-year AutoCheck Buyback Protection, Mazda now will offer its CPO customers an additional 12-month/12,000-milelimited warranty. The automaker said it is also adding one year and 20,000 miles to CPO […] [Read More]