AutoUSA announced earlier this week it has released Powerlistings 2.0 in an effort to help drive traffic from Craigslist to dealer’s Facebook pages. The optimized version of the company’s original Powerlistings offering provides direct links to dealer inventory on Facebook and “provides opportunities for dealerships to increase engagement with potential customers.” [Read More]

The Reynolds and Reynolds Co. announced this week that it is now providing dealer customers who use its POWER dealership system with a new tool that can aid these stores in their online network needs. The Reynolds Private Managed Network serves as a managed, private wide area network tailored for dealers. It is designed to […] [Read More]

With buyer trends and online sales strategies sometimes changing faster than a store’s used inventory, AutoTrader.com launched its new Dealer Learning Center, an online educational resource for the site’s dealer customers, their staff and other members of the store community. Through this portal, officials explained Wednesday that dealers have access to on-demand video tutorials, topical […] [Read More]

Pandora announced that more consumers looking to buy a Ford or Scion can take advantage of its personalized radio service through their cars, not just through  iPods, computers or smartphones. The Internet radio company revealed Tuesday that it continues to expand its presence in the automotive world by forging a new partnership with Scion and […] [Read More]

Along with rolling out a new iPhone app, AutoTrader.com discovered because of the steady decline in gas prices throughout June, American consumers are showing signs they want to shift their focus back to trucks and SUVs. AutoTrader.com’s June Trend Engine Report showed trucks and SUVs have gained consumer interest since May and that interest in […] [Read More]

As gas prices continue to fall, dealers might see demand for mid-size trucks and SUVS make a comeback, according to LeaseTrader.com’s latest findings. After springtime highs came in at around $4 per gallon and devastated these very same market segments, the almost 50 cent per gallon drop since May seems to have had just the […] [Read More]

Black Book Online announced Wednesday that it is now providing its Activator Complete lead-generating module for Asbury Automotive Group, which will include the product on 52 of its dealerships’ websites. Activator Complete collects the following information from shoppers on a dealer’s website: the make/model in which the shopper is interested, the trade-in value of the […] [Read More]

Kain Automotive revealed this week it will be holding a two-day workshop designed to share digital marketing and social media tools, tactics and tips to help dealers move more units off their lots. The internet sales training and digital marketing company aims to offer dealers a way to build a “favorable online reputation,” it noted. […] [Read More]

Kelley Blue Book has broadened its OEM advertising and business development team throughout the country, promoting one executive to serve in a vice presidential role while also hiring on some additional leaders for the company’s Detroit office. KBB promoted Susan Makuch Brown to serve as vice president of OEM advertising and business development, as Robin Cooper […] [Read More]

DealerTrack AAX has officially finalized its acquisition of eCarList, completing the purchase of the management and merchandising solutions provider a little more than a month after announcing the deal on May 25. Per the transaction, eCarList’s fleet of inventory management and online marketing tools are now included in the DealerTrack Inventory Solutions Group. [Read More]