Know your customer. Important to the success of any business, right? Well, after doing some brand research, Peltier Subaru general manager Mike Terry learned this about Subaru customers. Many are big fans of animals, particularly the loyal, lovable mutt. Around two-thirds of Subaru owners have pets, according to statistics from Subaru of America shared by […] [Read More]

Canadian consumers continue to take on more debt to take delivery of the vehicle they want. According to TransUnion’s Canada Industry Insights Report released this week, the average outstanding balance on a contract rose during the second quarter by 2.57 percent year-over-year, leaving the figure at $19,087. While that average outstanding balance grew, TransUnion noticed […] [Read More]

Advertising online video provider Vidillion recently announced its partnership with AutoDealerNetwork.TV to provide dealership customers visiting sales and service waiting rooms with up-to-the-minute news, entertainment and targeted and programmatic ad-serving from Vidillion. Vidillion allows dealers to both feature their own commercials and block any commercials of their competitors. The new service’s private live TV network to […] [Read More]

As both car and truck values softened at a pace similar to what’s been seen during the past month, Black Book’s Anil Goyal and the company’s representatives at the auctions are noticing a clear strategy dealers are using nowadays as they walk the lanes or watch the online sales. “Dealers continue to remain interested in […] [Read More]

During Monday’s total solar eclipse, Karma Automotive took advantage of the rare occurrence with a multi-city shoot along the path of totality. Titled, “A Day to Remember,” Karma’s special video footage celebrates the historic event and the inspiration behind its own logo. “The inspiration behind the Karma logo was an eclipse, showing a spark of […] [Read More]

In this episode, Auto Remarketing publisher (and conference emcee extraordinaire) Bill Zadeits goes on the road to Nashville. While in the Music City, Bill chatted with Auction Edge president Dan Diedrich at last week's IARA Summer Remarketing Roundtable. Check out their conversation below. Download and subscribe to the Auto Remarketing Podcast on iTunes or on Google Play.  You can also […] [Read More]

LotLinx has expanded its VIN-specific shopper targeting technology platform, LotLinx TURN with the addition of LotLinx VS – VINdrop, the company’s latest new product that is designed to boost dealers’ end-of-month performance and revenue goals. The new product can generate up to ten additional sales in ten days through a blast of 15 low-funnel shopper […] [Read More]

More than 70 finance companies are now included with a technology startup that’s aiming to provide consumers with an online auto financing search and booking process similar to what they already can use to secure flights or hotel rooms. SuperMoney, which rolled out a similar personal loans platform back in April, this week officially launched […] [Read More]

What law enforcement determined to be deceptive practices associated with dealership advertising of financing options recently surfaced again — this time in New Jersey. Garden State attorney general Christopher Porrino and the state’s Division of Consumer Affairs announced that a Middlesex County dealership has agreed to pay $136,000 and change the way it does business […] [Read More]

The Council of Repossession Professionals (CORP) cautioned repo agencies about the potential pitfalls of using a locksmith company that might be mandated by a particular finance company client but could utilize employees who may not be aware or comply with specific state regulations. CORP explained through a post on the news section of its website […] [Read More]