Dealers looking for help in using Foursquare can find it next week, at a just-announced webinar. Joining the latest CARFAXConnect webinar will be Foursquare’s Ray Lin, who the company says will “help dealers unlock the power of social media marketing using Foursquare.” The free webinar is set for Tuesday at 2 pm. EDT, and will […] [Read More]

Nowcom Corp.’s DealerCenter launched a new online marketing suite through its dealer management system to help managers create their own websites. Officials highlighted that the online marketing suite includes a new collection of dealer website template designs and color options to help stores create a “striking, personalized online showroom” that is meant to connect with […] [Read More]

Polk and Datalogix said Wednesday they will be extending their digital automotive partnership through 2016. This agreement means that Datalogix will continue to be the exclusive distributor of Polk's audience data, "enabling access to Polk's industry-leading data through all leading publishers, ad networks, portals and agency platforms," the companies shared. [Read More]

VinSolutions said today it will acquire Haystack Digital Marketing 'to help dealers maximize the value of their advertising spend." Haystak’s digital marketing toolset will be integrated with VinSoilutions customer relationship management and website products 'to help dealers increase consumer traffic to VinSolutions customer websites," the company explained. Haystak will also operate under its own brand, […] [Read More]

In what the company calls a “highly anticipated” product release, DealerSocket has announced its new database-mining tool. The customer relationship management firm late last week noted the release of RevenueRadar, which uses DealerSocket technology. RevenueRadar features 11 queries called Radars, the company said, that continuously search the user’s database and send “Pings” when customers are […] [Read More]

Auction Export, an Internet company specializing in the purchase and export of vehicles from the United States and Canada to buyers around the world and a marketing alliance partner of Insurance Auto Auctions, rolled out a new Web tool on Thursday. Officials introduced GOLIVE, what they described as a unique Web tool that can enable […] [Read More]

Converting Internet chat into sales leads for dealers is the object of a new tool introduced by FordDirect. The company on Tuesday announced LiveConnect Communication Service, an enhancement to its product offerings it said “enables dealers to better engage with consumers in real time through their websites.” A dealer-managed chat solution, LiveConnect tracks a car […] [Read More]

This week, Dealertrack Technologies announced the election of Joe Payne to its board of directors, raising the size of the management group to nine members. “Joe Payne brings a wealth of experience to our Board, and we expect him to be a valuable asset to our team as we deliver the market leading suite of […] [Read More]

MBSi Capital, the developer of the Re-Pros and iRepo repossession software suites, rolled out what it’s calling the repossession industry’s first full-featured mobile application. The company highlighted the solution can enable repossession companies to manage and update assignments remotely in real time. Available for Android and iOS, the Repo Ninja mobile application can give recovery […] [Read More]

In a recent episode of his weekly online video commentaries about dealership advertising, Paul Potratz emphasized how understanding shoppers “can make a big difference in your bottom line.” The chief operating officer and founder of Potratz Partners Advertising explained how dealers need to consider their online advertising by viewing it through the lens of the […] [Read More]