Search Optics recently released results from its first annual digital marketing trends survey, which analyzed the needs, wants and decision-making strategies of more than 160 U.S. automotive dealers associated with a variety of leading automotive brands. The phone survey, conducted in partnership with Incept Corporation, yields insight into critical digital marketing challenges facing automotive dealers […] [Read More]

Seven auto auctions from across the U.S. received awards during the National Remarketing Conference/National Auto Auction Association Convention from Chase Auto Finance as the consignor announced its 2015-2016 Chase Cup for Auction Excellence winners. Officials recapped that the 18th annual Chase Cup award recognizes auctions across the country for their exceptional performance in retention, operational […] [Read More]

On Monday, Dealer.com announced that General Motors certified its Digital Advertising Solution as an in-Market Retail (iMR) Turnkey Product. The approval gives GM Dealers access to purchase Dealer.com's advertising product and receive co-op reimbursement from GM for their investment. "GM's approval of Dealer.com Advertising will create more lucrative advertising and sales opportunities for their entire […] [Read More]

To all the auto financing executives and experts who came to Las Vegas for Used Car Week, we thank you for making this year’s SubPrime Forum and Re3 Conference the most engaging and successful industry gatherings Cherokee Media Group has hosted. For segments of the auto financing community that couldn’t join us, here are some […] [Read More]

Costco Auto Program has announced that the Chevrolet Corvette is now available during its General Motors Holiday Sales Event. “We are excited to be able to offer an additional value with General Motors on the distinctive Corvette,” said John Conlon, services director at Costco. “This opportunity for Corvette enthusiasts to be able to purchase their dream […] [Read More]

According to a document referenced in recent reports and also shared with SubPrime Auto Finance News, Chase Auto Finance named Mark O’Donovan as chief executive officer. O’Donovan succeeds Thasunda Duckett, who was named CEO of Chase’s consumer bank last month. O’Donovan will shift over from being the bank’s controller to his new post where he […] [Read More]

Earlier this month, DAA Northwest celebrated 24 years and hosted its annual Anniversary Sale Fundraiser to help support four local Spokane charities. The auction matched all funds, bringing the two-day event’s total to $123,000. “Our thanks go out to all of our customers who contributed to the evening,” said auction president Bob McConkey. “These organizations […] [Read More]

Swapalease.com’s inaugural quarterly leasing report paints a mostly rosy picture of the lease market. Most brands saw search activity fall during the third quarter as compared to the second quarter,  with a few domestics brands, such as Chevrolet and Ram, seeing gains. Swapalease expects that to reverse in the fourth quarter as holiday shopping accelerates. When […] [Read More]

Swapalease.com reported that lease credit approval rates of registered applicants are noticeably down in comparison to last year. October's rate was 61.5 percent, a decrease from 75 percent a year prior. And October's rate was down 4.9 percent from September. Swapalease.com said lease credit approval rates have shifted from month to month throughout the year. "We expect […] [Read More]

Copart has announced the expansion of its location in China Grove, N.C., just outside of Charlotte. “We are pleased to add additional acreage to our China Grove location,” said Jay Adair, chief executive officer of Copart. “Our recent expansions, specifically in response to Hurricane Matthew, are a testament to the commitment and investment we're willing to make to accommodate our buyers […] [Read More]